Close-up portrait of Svein the brown and white Springer Spaniel peering through forest ferns, photographed in a misty Scottish woodland by Karinann Photography

🐾 Ambassador Spotlight: Karinann & Svein - Forest Adventures, Ocean Dives & A Very Magical Potato

December 28, 2025

From misty Scottish forests to salt-sprayed shorelines, Karinann and her dogs capture everything Woof & Snout stands for - adventure, creativity, humour, and heart. Based in Fife, Scotland, Karinann is a photographer, artist, horse rider, crocheter, illustrator… and all-round creative soul who somehow manages to make even muddy ears and chaotic zoomies look like art.

🐕 Explore Our Ambassadors Spotlight Stories

Brown and white Springer Spaniel sitting in woodland wearing a Pure Topaz Explorer Biothane dog collar from Woof & Snout, photographed by Karinann

A calm woodland pause during one of Karinann’s everyday adventures. Svein wears his Pure Topaz Explorer collar complete with antique gold hardware. Where comfort, colour, and the outdoors naturally meet.

📍 Meet Karinann

If there’s one word that sums up Karinann, it’s creative - though that barely scratches the surface. When she’s not out adventuring with her dogs, you’ll find her horse riding, drawing, crocheting, photographing, or generally turning everyday moments into something special.

Her Instagram feed (@SveinTheSpringer) is a beautiful mix of dog life, nature, and Woof & Snout favourites - lovingly described by Karinann herself as “a Woof & Snout fan page 😂” - and honestly… she’s not wrong.

“The best camera is the one that’s with you.”
- Chase Jarvis (and very much Karinann’s photography philosophy)

Brown and white Springer Spaniel laid in grass wearing a Blue Slate Explorer Biothane dog collar with silver speckled star design, photographed by Karinann Photography

Relaxed, happy, and completely at ease. Svein wearing his custom Blue Slate Explorer collar with silver speckled stars and silver hardware, showing just how effortlessly his coat works with every colour thrown his way.

🐶 The Dogs (and Their Personalities)

Svein

Breed: Springer Spaniel
Age: 2½
Personality: Goofy, jolly, lovable

Svein is the kind of dog who doesn’t test the water - he commits. Karinann’s favourite memory of him is the first time he discovered the ocean… by diving straight in, head first, without hesitation. All or nothing. Very on brand.

With his brown-and-white coat and a literal heart-shaped marking on his side (yes, really), Svein somehow suits every colour thrown his way - from earthy browns to blues, neutrals, brights, and even pinks.

Small brown dog named Ernesto wearing an enchanted forest fleece snood on a pink studio background, photographed by Karinann Photography

Ernesto, affectionately known as The Potato, wrapped in velvet softness, quiet judgement, and an unmistakable sense of character. Proving that not every dog needs to love every adventure to steal the show.

Ernesto (aka The Potato) 🥔

While Svein may steal the spotlight, we’d be absolutely remiss not to mention Ernesto - adorably grumpy, lovingly referred to as the potato. What started as a family joke turned into one of our favourite custom projects ever… a magical, sparkly potato-inspired birthday collar.

Because when someone asks you to make a potato collar, you don’t question it - you just make it ✨magical✨.

Custom brown Biothane hound dog collar with matte gold foil name and gold speckled stars, photographed with potatoes in the background. Colour Names: Western and Chocolate

The infamous potato collar. A one-of-a-kind, sparkly birthday design inspired by a running joke. Lovingly brought to life with matte gold foil detail, antique gold hardware and a whole lot of magic. From our Design Your Own Collar Visualiser - this collar features a western wraparound with a chocolate hound backing and gold speckled stars.

🌲 Adventures & Everyday Magic

A typical walk for Karinann and Svein involves her strolling calmly… while Svein runs approximately 47 laps around her, diving into bushes and collecting half the forest in his ears.

Their favourite dog-friendly spot? Blairadam’s Forest, where woodland paths meet that unmistakable feeling of freedom - and where Karinann’s camera is always by her side.

Springer Spaniel laid among summer flowers wearing a Windermere blue check Explorer dog harness, photographed in Scotland by Karinann Photography

Sveins adventures - where woodland paths, wildflowers, and that unmistakable feeling of freedom come together, with Svein soaking it all in in his Windermere Blue Check Explorer harness.

🤎 Life with Woof & Snout

Karinann was one of the very first people I followed on Instagram when Woof & Snout had only been open a few months. Svein was a tiny puppy, the photos were already incredible, and I remember building up the courage to reach out for a collaboration.

Their very first collab featured a Mist x Cherry arrow collar, and the images were so stunning and Karinann herself was so lovely. We knew instantly - this was just the beginning.

Since then, Karinann has become such a core part of the Woof & Snout family:

An ambassador whose creativity elevates everything she touches
An incredibly talented product photographer, starting with our Glee Birmingham trade show range
The queen of nightly recap messages in the ambassador group chat (truly 10/10)
And someone whose humour and warmth make everyone smile when she pops up

She’s also drawn beautiful dog portraits and crocheted the most thoughtful toys for our toddler, Anastasia - which honestly says everything you need to know about the kind of person she is. Ana's Christmas present this year from Karinann? An amazing hand-crocheted camera of her very own!

In May, we finally got to meet in person during a photography trip to Scotland - and we’re beyond excited (and very proud) to be welcoming Karinann with us at Crufts 2026.

All heart, no hesitation. Puppy Svein standing tall on a clifftop in his Cherry and Mist Arrow Explorer collar, from their very first Woof & Snout collaboration.

🐕 Woof & Snout Favourites

What Karinann loves most about Woof & Snout is something very close to our hearts - safety.

“I care a lot about safety for my precious pup - products that are safe and pretty are perfect.”

Her top picks include:

Training leads
Explor-Air harnesses
Waterproof collars built for real adventures

And while she cannot pick a single favourite colour combination (relatable), her style spans everything from earthy neutrals to bright, magical tones - proving there’s no one-size-fits-all when it comes to personal style.

🐾 Browse our range of Explor-Air Dog Harnesses

🐾 Browse our range of Waterproof Dog Collars

Brown and white Springer Spaniel wearing a pink Pines Explor-Air dog harness and Pixie Biothane collar while out adventuring, photographed by Karinann

A typical walk with Svein: one calm human, one Springer running approximately forty-seven laps on his mission to capture as many leaves as possible. Captured here mid-adventure in his Pink Pines Explor-Air harness and Pixie collar finished with rose gold hardware.

🌿 Community, Connection & Care

For Karinann, being part of the ambassador pack is about more than photos - it’s about people.

When Svein once tore his dew claw, the support, advice, and kindness from the community meant everything. That sense of shared experience, creativity, and care is exactly what makes the Woof & Snout pack so special.

Her one wish for dog owners everywhere?

“Harnesses and collars aren’t just fashion accessories. A well-fitted harness has real benefits - especially for medium and large dogs.”

🏔️ Developing our Explor-Air harnesses - prioritising comfort, fit and freedom.

Brown and white Springer Spaniel sitting in grass wearing a Nightfall Mountains Explor-Air dog harness in blue and orange, photographed by Karinann in Scotland

A moment of stillness after the chaos. Svein sitting calmly in his Nightfall Mountains Explor-Air harness, a quiet reminder that comfort, fit, and safety matter just as much as adventure.

✨ Quick Fire Fun

Favourite post-walk drink: Irn-Bru
Three instant smiles: Svein, her pony Holly, and a Woof & Snout delivery
Svein’s theme song: Elevator music
Karinann’s theme song: I Want a Hippopotamus for Christmas

Honestly? Perfect choices.

Brown and white Springer Spaniel standing on a beach wearing a Windermere Explorer dog harness, photographed by Karinann in Scotland

From shaded woodland trails to open, salt-sprayed shorelines. Svein in his Windermere Explorer harness, exactly where curiosity and freedom feel most at home.

🤍 A Final Note

Karinann brings humour, artistry, kindness, and a whole lot of heart to everything she does - whether she’s behind the camera, crafting something by hand, or sharing the everyday chaos and joy of life with her dogs.

We’re so lucky to have her as part of the Woof & Snout family… and we’ll never stop smiling about that magical potato collar 🥔✨

📸 Keep up with Karinann, Svein and Ernesto the Potato's adventures on Instagram

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